Fashion research importance

 Market research why important

1-Market research for correct positioning 

2-Market research for better forecasting

3-Market research for optimizing your business

4-Market research reduces risk 

5-Easily Spot Business Opportunities

6-Lower Business Risks

7-Know Where to Advertise

8-Decision-Making Becomes Simple

Importance of trend research 

1-Understand Your Target Audience

2-Satisfy Regulatory Requirements

3-Crystallize Consumer Behavior

4-Reduce Advertising Costs

 

Importance of Market segmentation 

Geographical

1-Develop and refine your omnichannel strategy

2-. Deliver accurate and fast real-time results

Demographics

1. Improved personalization

2. Improved product relevance

3. Improved advertising effectiveness

Life style

• Improved standard of living.
• A better sense of fashion.
• Different clothing types.
• Introduced to more clothing material.
• New people, new designers, new creative people into the industry.
• Sense of pride
• Managing responsibility
• Sense of awareness
• Respect, status
• Mental peace.
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Sense of dressing in level of fashion forward 

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